Thursday, May 29, 2008

Google IO Keynote

I really liked Marissa's speech this morning. She did a good job of providing the flavor of Google's decisionmaking and focus on userexperience. Her descriptions of how they do A/B split testing was kewl. Especially when she gave realworld examples. I was happy to be the one in the audience to point out what the differences between three versions of ad was - there was differnt amounts of whitespace above and below the yellow ad bar.

I knew some of the stuff but it was fun to hear her take on it. And she's a good speaker.

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